What types of analytics are provided by the Proof Platform?

The Proof Platform is designed to provide insights that are crucial for enhancing security and understanding user behaviors. Fraud analytics focuses on identifying and mitigating fraudulent activities, which is a primary concern for many organizations relying on user data and transactions. This type of analytics helps in detecting unusual patterns that indicate possible fraud and allows for timely intervention.

Usage statistics are equally important as they provide data on how the platform is being used, which features are most popular, and how user behavior varies over time. By analyzing this data, organizations can make informed decisions to optimize their offerings and improve user experience.

In contrast, while other options like market analytics, sales growth analytics, and social media engagement analytics offer valuable insights in their respective fields, they do not specifically align with the specialized focus of the Proof Platform on fraud and usage statistics. Thus, the correct choice highlights the unique value proposition of the Proof Platform in understanding and countering fraudulent behavior while tracking user engagement effectively.